Xa kuziwa ekuthengiseni imveliso, yeyiphi into yokuqala ethimba ingqalelo yomthengi onokubakho? Amaxesha amaninzi, kukupakishwa. Enyanisweni, ukupakisha kunokwenza okanye kwaphule impumelelo yemveliso yakho. Akukhona nje ukukhusela iziqulatho ngaphakathi; imalunga nokwenza amava okubonwayo anempembelelo anxibelelana nebali lophawu lwakho, umgangatho, kunye nexabiso. Kodwa ngaba iimveliso ezikumgangatho ophezulu zikwazi njani ukubethelela isicwangciso sabo sokupakisha kunye nokuqhuba ukuthengisa? Makhe sihlolisise ukuba ungafikelela njani kwimpumelelo efanayoiipowutshi zokuma eziprintiweyo zesikokunye nezisombululo zokupakisha eziguquguqukayo.
Amandla ePackaging's "Jonga" kunye "nokuziva"
Xa ucinga ngeempawu ezidumileyo zehlabathi, ukupakishwa kwazo kuthi qatha engqondweni, akunjalo? Thatha i-Apple ebukekayo, iibhokisi ezincinci okanye i-Tiffany's signature blue package-zombini zinesazisi esiqaphelekayo ngoko nangoko. Uyilo lokupakisha ludlala indima ebalulekileyo ekutsaleni amehlo omthengi. Inxibelelana ngondoqo we-brand kwaye idala unxibelelwano lweemvakalelo kunye nomthengi kwasekuqaleni.
Kumashishini athathela ingqalelo iibhegi zepouch eziprintiweyo zesiko, i-aesthetics ibaluleke kakhulu. Ukupakishwa ngokwesiqhelo kuvumela imibala elungiselelweyo, iilogo, kunye noyilo olwenza imveliso yakho ibonakale kwindawo yentengiso exineneyo. Inxalenye engcono? Izingxobo eziprintiweyo ezilungiselelweyo ziyonga iindleko xa ziveliswa ngobuninzi, zinika imbuyekezo ephezulu kutyalo-mali. Nokuba uthengisa umgubo weproteiniipowutshi zefoyile yealuminiyamokanye nayiphi na enye imveliso, ezi nkcukacha zinokushiya umbono ongapheliyo.
Ukubalisa ngeBali leBrand yakho ngokuPakisha
Imveliso yakho ayisiyomveliso kuphela – yimbonakaliso yendlela yokuphila. Ukupakishwa okukhethekileyo kudlulela ngaphaya kokuba nomtsalane ngokubonakalayo; inamandla okubalisa ibali lophawu lwakho. Ukupakishwa kulapho imveliso yakho inokuthetha ngokuthe ngqo nabathengi bakho, kwaye wabelane ngokubalisa kwayo.
IsikoYimaiingxowakukunika ithuba lokuhambisa uthumo, ixabiso, kunye nondoqo wophawu lwakho. Yiba nomfanekiso-ngqondweni wophawu olukhathalela impilo usebenzisa imathiriyeli eco-friendly, okanye imveliso yodidi esongelwe kuyilo olukhwaza ngokukhethekileyo. Ibali elingemva kokupakishwa lidibanisa nomthengi kwinqanaba elinzulu, liphucula uxhulumaniso lwabo lweemvakalelo kunye nemveliso. Kwaye loo bond ngokweemvakalelo? Ihlala ikhokelela ekuthengisweni okuphezulu kunye nokuphinda uthenge.
Ukuphucula amava oMthengi
Ukupakishwa akukhona nje ngendlela imveliso ekhangeleka ngayo—ikwamalunga nendlela eziva ngayo kumthengi. Cinga ngovuyo lokuvula imveliso ye-Apple, apho umaleko ngamnye wokupakisha wenzelwe ukuba ube ngamava. Umgaqo ofanayo usebenza kuyo nayiphi na imveliso, ngakumbi ukuba usebenzisa iingxowa zesingxobo zokuma. Ezi zingxobo ziguquguqukayo azikhuseli kuphela iziqulatho kodwa zikwabonelela ngezibonelelo zokusebenza ezifana neziphu eziphinda zivaleleke, lula, kunye nokuphatheka.
Ukupakishwa kwakho kufuneka kusebenze njengokwandiswa komgangatho wemveliso yakho, ukomeleza amava omsebenzisi. Ngeempawu ezinje ngeeziphu ekulula ukuzisebenzisa, iifestile ezicacileyo, okanye iinotshi zokukrazula, abathengi banokufikelela ngokulula kwimveliso yakho ngelixa besonwabela amava e-unboxing eprimiyamu. Ezi zithinteli zincinci ziphakamisa ukwaneliseka ngokubanzi kunye nokunyaniseka kwabathengi bakho, okukhokelela kwimpumelelo yexesha elide.
Ukukhula kokubaluleka koZinzo
Uzinzo alusengomkhwa-yinto eyimfuneko. Abathengi namhlanje baqaphele ngakumbi indalo engqongileyo kunanini na ngaphambili, kwaye balindele ukuba iibrendi zilandele. Ukusebenzisa imathiriyeli enokurisayiklishwa okanye ukukhethaizingxobo ze-biodegradableinokunyusa kakhulu isidima sebrendi yakho.
Uzinzo alupheleli nje ekufezekiseni uxanduva; sisixhobo esikhulu sokuthengisa. Umzekelo, iibrendi ezinjenge-Starbucks ziyaziwa ngoyilo lwazo olulungele i-eco-friendly oluhambelana nexabiso labathengi. Ngokufanayo, iingxowa zepouch eziprintiweyo eziprintiweyo ezenziwe ngezinto ezinokuphinda zisetyenziswe zibonelela ngesisombululo se-eco-conscious esibhenela kubathengi banamhlanje abazi i-eco-aware. Ngokubeka phambili ukupakishwa okuzinzileyo, ubonisa ukuba inkampani yakho inoxanduva loluntu kwaye ihambelana nezinto ezikhethwa ngabathengi bale mihla.
Yima phandle ngePackaging eyodwa kunye neyahlukileyo
Kwindawo yentengiso enokhuphiswano, imveliso yakho kufuneka igqame. Ukupakishwa kudlala indima ephambili ekuhlukaniseni. Qwalasela indlela ukupakishwa kwe-LEGO kukhuthaza ngayo ukuyila, okanye indlela uyilo lwebhokisi ebukekayo yeChanel iwaphucula amava amnandi. Ezi mpawu zibeke ibar phezulu, kwaye ukupakishwa kube yinto ebalulekileyo kwimpumelelo yabo.
Kwishishini lakho, isingxobo sokumisa esiprintiweyo esiqhelekileyo sinokuba sisitshintshi somdlalo. Ngoyilo lwepochi ebhetyebhetye, unokuzama ngemibala eqaqambileyo, izinto ezintsha ezinje ngeholographic egqitywe okanye i-matte coatings, kunye neemilo ezizodwa ukwenza uyilo olubalaseleyo. Izingxobo eziprintiweyo zesiko azenzi imveliso yakho ukuba ibonakale inomtsalane kuphela kodwa zomeleza ubuntu bophawu lwakho kunye nexabiso, lunika umngcipheko ngaphezu kwabo bakhuphisana nabo.
Isiphelo: Ukupakishwa njengeSixhobo sokuThengisa
Ukupakishwa kungaphezulu nje kwendlela yokukhusela; sisixhobo sokuthengisa esinamandla esiphembelela ukuziphatha kwabathengi. Ukusuka ekudaleni umbono oqinileyo wokuqala ukuya kwibali lophawu lwakho, ukupakishwa kunokuba nefuthe elikhulu kwimpumelelo yesicwangciso sakho sokuthengisa. Iingxowa zokuma eziprintiweyo eziprintiweyo zibonelela ngolungelelwaniso olugqibeleleyo phakathi kobuhle, ukusebenza, kunye nokuzinza, ukunika isisombululo esiguquguqukayo esihambelana neemfuno zanamhlanje zabathengi.
Ukuba ujonge ukuphakamisa ubukho bophawu lwakho kwaye uqhube ukuthengisa, cinga ngokubandakanya iipowutshi eziprintiweyo zesiko kwisicwangciso sakho sokupakisha. NgeDINGLI PACK, Sisebenza ngokukhethekileyo kwiibhegi ezikumgangatho ophezulu eziprintiweyo zokuma, kuquka nezithandwayoimatte eprintiweyo iprotheyini yomgubo wokupakisha. Ezi zingxobo zefoyile ye-aluminiyam zigqibelele ukugcina ukutsha kwemveliso ngelixa zibonelela ngokhetho olunomtsalane noluzinzileyo lokupakisha.
Ixesha lokuposa: Dec-20-2024