Wakambozvibvunza here kuti sei mamwe masnack mabara achibata ziso rako asi mamwe achipera kumashure?Munyika inomhanya-mhanya yezvitoro, sarudzo dzevatengi dzinowanzodzika kusvika kumamilliseconds. Kutarisa kumwe chete kunogona kuona kana mutengi achitora chigadzirwa chako-kana kuti achipfuura.
Ndosaka kurongedza kusiri chigaba chete — mutengesi akanyarara. Isu tinonyanya kuita yepamusoro-inoshanda flexible packaging, sengeyakazara-ruvara 3 side seal mabheginemisodzi, yakanyatsogadzirirwa zvigadzirwa zvakaita semaprotein snacks, misanganiswa yenzungu, uye cereal bars.
Mune ino blog, isu tichaongorora psychology kuseri kwesherufu kukwezva uye kugovera ehurongwa hwekurongedza mhinduro dzinobatsira mabhureki echikafu kupenya munzvimbo dzakazara dzezvitoro.
Iyo Psychology Yekukwidza Kusherufu: Sei Dhizaini Inofambisa Sarudzo
Muchitoro chakazadzwa nemazana ezvikafu zvingasarudzwa, mhedzisiro yekuona ndiyo yako yekutanga-uye dzimwe nguva chete-mukana wekuita chinongedzo. Maererano aNielsen kudzidza, 64% yevatengi vanoedza chigadzirwa chitsva nekuda kwekuti iyo yekurongedza inobata pfungwa dzavo. Izvo zvakakura.
Asi kukwezva pasherufu kunopfuura kutaridzika kwakanaka. Zviri pamusoro seichimiro, ruvara, kushanda, uye kusimbavanouya pamwechete kuratidza kunaka, kutsva, uye kukosha kwemhando.
Ngatizviparadze.
1. Dhizaini Inobatanidza: Ruvara, Kujeka, uye Hunhu
Kusarudzwa kwemavara hakusi kungoyevedza - kune manzwiro.Mavara akajeka anogona kuratidza kunakidzwa kana kunakidzwa, nepo manzwi echisikigo achiratidzira hutano uye kuvimba. Kudhinda kwakashinga, kwakazara kunoita kuti chigadzirwa chako chitaridzike, kunyanya kana chasanganiswa nemaumbirwo etsika kana maumbirwo.
Chii chimwe, high-definition digital printing-sezvatinopa pane yedusnack bags-inobvumira kune inoyevedza yakazara-ruvara magiraidhi ane matte kana anopenya anopedzisa anogadzira premium kunzwa.
Kujeka kunokosha zvakare.Windowed kana zvishoma kujeka kurongedza kunogona kuwedzera kuvimba kwevatengi nekuratidza zvimisikidzo, maumbirwo, kana saizi yezvikamu. Muzvikamu zvakadai sezvokudya zvine utano uye mabhawa anoshanda, rudzi urwu rwekuonekwa runobatsira kusimbisa kunaka uye kuvimbika.
2. Kushanda: Diki Details, Big Impact
Vatengi vemazuva ano vanotarisira kuve nyore-kunyanya mu-on-the-go mapoka. Ndiko kune zvimiro zvakaitalaser-scored misodzi notchescome in. Kurongedza zvirinyore-kuvhurika hakungokwidzi usability chete, asiwo kunonatsiridza ruzivo rwese rwevatengi.
Ongorora nzira yedutear notch tekinorojiinogadzira mazaru akachena, asingachinji, kunyangwe kushandiswa neruoko rumwe chete. Izvi zvinonyanya kukosha mune zvekusimba kana zvekunze snack zvikamu izvo zvakakosha kuwanikwa.
Uye kunze kwekureruka, kurongedza kunoshanda kunodzivirira zviri mukati. Yeduzvinhu zvemufirimu zvakakwirira-zvipingamupinyidzivirira zvigadzirwa kubva mukunyoro, oxygen, uye hwema-hunowedzera hupenyu hwesherufu uye kuchengetedza kunaka kwekunaka.
3. Sustainability: Kwete Chete Trend, Asi Purchase Driver
Vanopfuura 70% yevatengi vekuUS vanoti vanofungaeco-conscious packagingpakuita zvisarudzo zvekutenga. Uye zvakadaro, vazhinji vachiri kunetseka kuona kuti ndezvipi zvinhu zvinonyatso shandiswazve.
Ndiko kusaka tichitarisamanyorero akajeka uye zvimiro zvezvinhu zvitsvamune zvedueco-hushamwari pouch mhinduro. Kunyangwe iri kushandisa post-consumer recycled (PCR) zvemukati, mono-material zvimiro kuti zvive nyore kudzokorodza, kana compostable mafirimu, inogoneka kurongedza haisisiri sarudzo-inotarisirwa.
Bvisa zviratidzo uye mameseji senge "100% inogona kushandiswazve" kana "yakagadzirwa ne40% PCR" dzidzisa vatengi uye kuvaka kuvimba pasina kukanganisa brand yako.
4. Brand Identity: Tsika Kudhinda Inotaura Hunhu Hwako
Kurongedza hakusi kwekuchengetedza chete - kuri kudapresentation. Nekugona kwedu kudhinda kwedhijitari mukati, mhando yako inogona kutora mukana wepfupi-run customization, misiyano yemwaka, uye nekukurumidza chigadzirwa chinotangwa pasina kudiwa kwemaMOQ makuru.
Uku kuchinjika kwakanakira mabhureki anopa akawanda maSKU, anotenderera anotenderera, kana mitsara yechigadzirwa. Kunyangwe iwe uchida yakachena, minimalist dhizaini kana chimwe chinhu chakashinga uye chinotamba, mhinduro dzedu dzekudhinda dzinoona kuti brand yako ndeye.inowirirana, yemhando yepamusoro, uye yakagadzirira zvitoro.
Isu tinokubatsira iwe kugadzira kurongedza kunonzwa kubatana pane zvigadzirwa, uchiri kupa
5. Structural Innovation: Custom Shapes for Maximum Impact
Unoda kumira kunze? Enda kupfuura mafomati akajairwa. Yedu inochinjika 3-padivi chisimbiso pouches inopa flat mbiri kuti ichengetedze nyore, asi inogona zvakare kuve yakajairwa kufa-kucheka kana kupetwa nemidziyo yakaita semakatoni emapepa kana zvinyorwa zvinobatika.
Zvimiro zvetsika zvinopa kukanganisa kwekuona pasherufu-kutendeuka misoro nemafomu anopikisa tsika. Kana yasanganiswa nemavara anodhinda uye anoshanda maficha, mhedzisiro ine simba.
Uye nekuti zvihomwe zvedu ndizvokureruka uye kuchengetedza nzvimbo, dzinoderedzawo mari yekufambisa neyokuchengetera zvinhu—zvichibatsira kuti mabhurendi awedzere kubudirira.
Pfungwa dzekupedzisira: Packaging Inoita uye Inoshandura
Mumusika wemazuva ano we hyper-competitive snack, hazvina kukwana kuve nechigadzirwa chikuru. Iwe unoda kurongedzerwa kunoshanda pane bhodhi-nekuona, inoshanda, uye nekuchengetedza.
AtDINGLI PACK, tinoshanda pamwe chete nemhando dzekudya kunovaka muviri, makambani ekutanga masnack, uye vatengesi vepasi rose kugadzira mapakeji akagadzirwa kuti abudirire. Kubva pakusarudzwa kwezvinhu kusvika pakudhinda kwedhijitari, tinokutungamira nhanho dzese dzenzira yekuona kuti chigadzirwa chako chinorova pasherufu nechivimbo.
Kunyangwe iwe uri kuburitsa protein bar nyowani kana kuvandudza mutsara uripo, rega tikubatsire kugadzira homwe inotaura nevatengi vako-uye inotengesa.
Iva neyakajairwa snack yekurongedza purojekiti mupfungwa? Bata nesu nhasikuti utange nekubvunzana pachena.
Nguva yekutumira: Jun-19-2025